Atlanta , GA - Mar 09, 2010 -  

Sage North America today announced that Andrea Moe, senior director of product marketing and management for Peachtree by Sage, will participate in a panel focused on social media best practices on Wednesday, March 10 from 6–9 p.m. at the Ravinia Club. Hosted by TiE (The Indus Entrepreneur), the Global Network of Entrepreneurs and part of their Crystal Ball Series, the session will delve into a variety of social media topics of interest to entrepreneurs, startups and established small businesses.

Moe and the other panelists will discuss how entrepreneurs can leverage social media tools and trends to gain a competitive advantage. Topics the panel plans to discuss include:

• Facebook, Twitter, and LinkedIn are well-known, but many small businesses may not be as familiar with TweetDeck, Foursquare, Google Buzz. What else is out there that entrepreneurs could be using to their advantage?
• What are small businesses missing out on by not having a social media strategy?
• How can entrepreneurs and businesses ensure they are using social media effectively?
• Best and worst practices in social media for small businesses.

As an added bonus, attendees who tweet @PeachtreebySage during the event will receive a complimentary copy of Peachtree Pro Accounting 2010; all attendees will receive a trial copy of Peachtree Pro Accounting 2010. 

The panel will be moderated by Dr. Rajiv Grover, Dean, Fogelman College of Business and Economics; Sales and Marketing Chair Excellence, University of Memphis. Panelists include:

• Renu Kulkarni, Executive Director of Future Media, Georgia Institute of Technology
• Andrea Moe, Senior Director of Product Management & Marketing for Peachtree, Sage Business Solutions
• Christopher W. Klaus, Founder & CEO, Kaneva
• Bobby John, CTO, Brainpark
• Adam Brown, Director of the Office of Digital and Social Media, the Coca-Cola Company

For more information, please visit the TiE Atlanta homepage.

About Sage North America
Sage North America is part of The Sage Group plc, a leading global supplier of business management software and services. Sage North America employs approximately 4,000 people and supports nearly 3.1 million small and medium-size business customers. The Sage Group plc, formed in 1981, was floated on the London Stock Exchange in 1989 and now employs 13,400 people and supports 6.1 million customers worldwide. For more information, please visit the website at www.sagenorthamerica.com.

©2010, Sage Software, Inc. All rights reserved. Sage and the Sage logos, and the Sage product and service names mentioned herein are the registered trademarks or trademarks of Sage Software, Inc. or its affiliated entities. All other trademarks are the property of their respective owners.

Contact:
Aimee Ertley
770-724-4556
Aimee.Ertley@sage.com

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